January 11, 2021 – The Dan Lounsbury Family Office announces a strategic investment in HYLETE, a leading brand in the premium athletic apparel market. HYLETE, known for its high-performance gear tailored to athletes, fitness enthusiasts, and everyday consumers, has consistently grown its market share by offering high-quality, versatile products that seamlessly blend style and functionality.
“We are excited to support HYLETE as they continue to expand and innovate in the athletic apparel space,” said Dan Lounsbury, Founder of the Dan Lounsbury Family Office. “Their commitment to performance, quality, and community aligns with our values and investment philosophy. We believe in HYLETE’s growth potential and look forward to being part of their journey.”
HYLETE, founded in 2012, has garnered a loyal customer base through its dedication to creating premium fitness products designed for a wide range of activities. With offerings that include athletic wear, footwear, and accessories, HYLETE stands out for its direct-to-consumer approach, which fosters strong customer relationships and enables the brand to continuously evolve based on real-time feedback. The company also emphasizes social responsibility, with initiatives like the HYLETE Service League, which supports charities that give back to the community.
This investment by the Dan Lounsbury Family Office is part of its ongoing strategy to support companies with strong growth trajectories and align with businesses that embody excellence and innovation. In addition to its investment in HYLETE, the Family Office offers a broad range of financial services and advisory expertise for high-net-worth individuals and families, including:
- Wealth Management & Asset Protection: Offering personalized strategies to preserve and grow wealth for future generations.
- Private Equity & Venture Capital: Identifying and investing in emerging companies with strong potential for market leadership and expansion.
- Real Estate Investment Advisory: Managing and advising on luxury real estate investments both domestically and internationally.
- Philanthropy & Charitable Planning: Helping clients build and manage impactful philanthropic endeavors that align with their values.
- Succession & Estate Planning: Providing guidance on structuring estates to ensure seamless wealth transfer and reduce tax burdens.
For more information on the Dan Lounsbury Family Office or its investment in HYLETE, please visit www.danlounsbury.com or www.hylete.com.